Case Studies
A selection of luxury barbershops we've scaled. Different cities, different brands, the same disciplined system.
Miami, FL
From 40 to 180 monthly bookings in 90 days.
A two-chair flagship struggling with inconsistent walk-ins. We rebuilt their offer positioning, launched a 'Signature Cut & Hot Towel' funnel on Meta, and layered retargeting around their post-service content. Within 12 weeks they expanded to a second location.
ROAS
Bookings
Cost / booking
London, UK
Scaled a luxury membership from 60 to 410 members.
An established Mayfair shop wanted to scale their £180/month membership program. We produced editorial-style creative, targeted lookalikes of their highest LTV clients, and built a frictionless application funnel. Six months later, membership is the cornerstone of their revenue.
ROAS
Membership growth
Cost / acquisition
Toronto, ON
Filled three chairs in a brand-new location, week one.
Pre-launch campaign for a new location in Yorkville. We ran a waitlist-driven funnel two weeks before opening and a launch-week premium offer. Day one of business: 14 chairs booked. Within two weeks the schedule was full through end of month.
ROAS
Bookings, week 1
To full calendar